Round Media are Mailchimp & Klaviyo Email Marketing Experts
Mailchimp is an all-in-one marketing platform designed for small businesses. It was originally created as an email marketing tool, but has since expanded to include additional features such as audience management, social media management, landing pages, postcards, and more.
With Mailchimp, businesses can easily create and send email campaigns to their subscribers using customizable templates and drag-and-drop tools. Mailchimp also provides detailed analytics to track the success of email campaigns, such as open rates and click-through rates.
Mailchimp's audience management feature allows businesses to organize and segment their subscriber lists based on criteria such as location, interests, and engagement. This enables businesses to target their email campaigns to specific groups of subscribers for more effective marketing.
In addition to email marketing, Mailchimp offers social media management tools that allow businesses to schedule and publish posts to multiple social media platforms, as well as track engagement and analytics.
Overall, Mailchimp is a comprehensive marketing platform that helps small businesses grow their audience, engage with their customers, and drive conversions through email marketing, social media, and other marketing channels.
Klaviyo is an email and SMS marketing platform designed for ecommerce businesses. It is a cloud-based software that allows businesses to create and manage email campaigns, automate workflows, and analyze customer behavior to better target their marketing efforts.
With Klaviyo, ecommerce businesses can easily integrate their store's data to personalize email campaigns based on purchase history, browsing behavior, and other factors. Klaviyo also provides customizable templates and drag-and-drop tools to create engaging email campaigns.
Klaviyo's automation feature allows businesses to set up triggered email campaigns based on actions such as abandoned carts, post-purchase follow-ups, and more. This saves businesses time and increases the effectiveness of their email marketing efforts.
Klaviyo also offers advanced segmentation and analytics tools, allowing businesses to target specific groups of customers and track the success of their campaigns. This enables businesses to better understand their customers and make data-driven marketing decisions.
Overall, Klaviyo is a powerful email and SMS marketing platform that helps ecommerce businesses grow their audience, engage with their customers, and drive conversions through targeted marketing efforts.
Round Media understand the importing of utilising one of your business' most important assets - the email list. We are experts in setting up and managing automations with the 2 leading solutions on the market - Mailchimp & Klaviyo.